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  • Running a LEGAL Black Friday Promotion
    Marketing

    Running a LEGAL Black Friday Promotion

     Are You Planning a Black Friday Sale for Your Photography Business? If you’re considering running a Black Friday sale for…

    Read More Running a LEGAL Black Friday PromotionContinue

  • SEO for Photographers: Quick Start Guide
    Marketing

    SEO for Photographers: Quick Start Guide

    Most people hear the term SEO and think, huh!? It’s loosely thrown about by the people who understand it, and…

    Read More SEO for Photographers: Quick Start GuideContinue

  • 5 Tips to turning busy season clients into slow season clients
    Marketing

    5 Tips to turning busy season clients into slow season clients

    As if one more thing needs to be added to a photographer’s plate during the busy season right? Believe it…

    Read More 5 Tips to turning busy season clients into slow season clientsContinue

  • How to Protect Your Social Media Ass(ets)
    Marketing

    How to Protect Your Social Media Ass(ets)

    A social media manager and a copyright lawyer walk into a courtroom…  There’s no punchline. It almost happened to me….

    Read More How to Protect Your Social Media Ass(ets)Continue

  • 5 Ways To Get The Most Out Of Your Marketing
    Marketing

    5 Ways To Get The Most Out Of Your Marketing

    You’ve got the website, the fancy logo and a solid portfolio but you’re hearing crickets. You know you need to…

    Read More 5 Ways To Get The Most Out Of Your MarketingContinue

  • 3 Privacy + Marketing Things Photographers Need To Be Legal On
    Marketing

    3 Privacy + Marketing Things Photographers Need To Be Legal On

    As photographers we are in a unique situation – not only do we have the normal business legalities but we…

    Read More 3 Privacy + Marketing Things Photographers Need To Be Legal OnContinue

  • FAQ: Marketing and Photography Contracts
    Marketing

    FAQ: Marketing and Photography Contracts

    Marketing is not just getting clients to your door.  It is the entire experience from the sales copy output, to the…

    Read More FAQ: Marketing and Photography ContractsContinue

  • 3 Ways to Fix How You’re Doing Instagram
    Marketing

    3 Ways to Fix How You’re Doing Instagram

    I think you know this, right? Likes & Followers on Instagram? They don’t equal sales. 10,000 followers is not the…

    Read More 3 Ways to Fix How You’re Doing InstagramContinue

  • 5 Tips for Better Lead Generation
    Marketing

    5 Tips for Better Lead Generation

    Lead generation should be something every photographer is testing on a regular basis. For example, a popup on your website is…

    Read More 5 Tips for Better Lead GenerationContinue

  • Top 12 Tips for Your Photography Website
    Marketing | Website & SEO

    Top 12 Tips for Your Photography Website

    You have your business license, insurance, and everything else you need to be legal. You set up your Facebook page…

    Read More Top 12 Tips for Your Photography WebsiteContinue

  • 4 tips to make albums a viable part of your photography business
    Marketing

    4 tips to make albums a viable part of your photography business

    When it comes to designing an album, you need to get the basics right. Like most things, it’s all about prep….

    Read More 4 tips to make albums a viable part of your photography businessContinue

  • Top 6 tips for marketing your photography business
    Marketing

    Top 6 tips for marketing your photography business

    The goal of marketing your photography business is to attract more quality clients. So how can you do this? Better yet,…

    Read More Top 6 tips for marketing your photography businessContinue

  • Why you need a value proposition statement & how to create one
    Marketing

    Why you need a value proposition statement & how to create one

    One of the most common questions seen across photography groups is “How do I get clients?” Most are looking for…

    Read More Why you need a value proposition statement & how to create oneContinue

  • Lead Generation is NOT a Dirty Word
    Marketing

    Lead Generation is NOT a Dirty Word

    Lead generation is sometimes thought of as a dirty word. The two words are very formal, and formal isn’t necessarily…

    Read More Lead Generation is NOT a Dirty WordContinue

  • Email Opt-in laws for Canada, European Union countries, and Australia
    Marketing | Uncategorized

    Email Opt-in laws for Canada, European Union countries, and Australia

    We’ve written previously about the rules that apply in the USA. This article will explore the email opt-in laws for…

    Read More Email Opt-in laws for Canada, European Union countries, and AustraliaContinue

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